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This isn’t the first time Kim or her sisters have done #ads for Flat Tummy Tea, the brand that makes the lollipops. But while the teas and shakes are one thing, appetite suppressing lollipops just didn’t sit as well with fans, who saw it as a product that could be dangerous for those with eating disorders.

However, Instagram told BuzzFeed News that the deletion of the post was accidental.

“We mistakenly removed content we shouldn’t have and apologized to Kim for the inconvenience caused,” a rep for Instagram told BuzzFeed News.

Instagram did not answer whether the mistake was a technical human error, such as someone accidentally hitting a wrong button, or a moderator who misunderstood the guidelines – or if it was like the worker at Twitter who deactivated Trump’s account on his last day of work just because he felt like it.

Kim Kardashian West and Flat Tummy Tea did not respond to requests for comment.

Katie Notopoulos is a senior editor for BuzzFeed News and is based in New York. Notopoulos writes about tech and internet culture is cohost of the Internet Explorer podcast.

Contact Katie Notopoulos at katie@buzzfeed.com.

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